Metrics are of great importance to scale success in business life. This is also true for digital marketing and one of its important topics, e-mail marketing. It is among the ...
E-mail is among the most effectively used digital channels in the business world. Especially considering the value it creates in return for investment, it remains among the indispensables of marketers. ...
Today, as the weight of the Internet and therefore digital marketing increases, the use and impact rates of Internet tools are also increasing. Internet users have ideas about how to ...
“Omnichannel” and “multichannel” are types of marketing. “Multichannel marketing”; means multi-channel marketing. It aims to communicate with customers in multiple ways, not just one way. "Omnichannel marketing" means; means holistic ...
How did the pandemic affect the banking industry? We surveyed our banking clients on the impact of the pandemic in the banking industry and prepared an infographic. Enjoy interesting ...
What is IoT? Internet of Things is a system of man-made devices that possess unique identifiers (UID), which are connected to each other on an online network. These devices ...
Online advertising uses Internet-based solutions to deliver specific messages to targeted users. These solutions include social media, search engine marketing, and display advertising. Google Ads Google Ads is an ...
What is Google Analytics Google Analytics provides a software of web analytics through internet. Organizational or individual websites/mobile applications can use Google analytics to track user data. As an ...
What is Machine Learning? Machine learning refers to a set of complex computer algorithms that build a model for future prediction of certain outputs without the need to include explicit ...
Every year we share insights, tips, and tricks for better engagement with audiences via our website, and 2020 was no different. Even though, as humans, we struggled with the pandemic ...