(Serhat Beyazkaya, SmartMessage Product Marketing Manager) Every day countless emails arrive at our inboxes. Lucky ones that grab our attention via attractive subjects go for the second round. The competition is ...
(Serhat Beyazkaya, SmartMessage Product Marketing Manager) Back in the first years of this millennium, Blackberry introduced mobile phone users with the experience of push notification. The advance of technology also positively ...
2016 was the year we started to hear chatbots everywhere. Tech giants were almost in a race to spotlight their strategies and plans one by one. Brands including industry leaders ...
One effective way of engaging with your new subscribers is implementing a lifecycle email strategy. This strategy includes many important stages such as "Welcome" and "Goodbye" messages in case of ...
First things first, you need to have a contact or subscriber list to start the email marketing. Compared to other marketing activities, email marketing makes a difference in reaching users ...
Everybody talks about growth lately. Mostly considered as a gold mine for the startups, the term mesmerizes business world from top-level management to marketing, sales & business development professionals. Ideas, ...
The digital age reshaped the way we reached our target audiences. More importantly, the way they reached us. Now, especially the consumers have almost the full control of communication context ...
Creating a seamless customer experience across your channels has the potential beyond your imagination. In the first place, you had the almighty multi-channel strategy to reach your customers. Without any ...
(Serhat Beyazkaya, SmartMessage Product Marketing Manager) "Spam trap" is a fraud controlling mechanism used by ISPs to catch spammy senders. Spam trap addresses are made-up addresses that don't belong to any real ...
More and more companies embrace chatbots to increase engagement with their audiences in the last few years. Especially for some industries including banking, insurance, and retail chatbots started to function ...