As the COVID-19 Corona pandemic changed everything in social and business lives, brands needed to reconsider customer experience dynamics and marketing strategies to stay competitive in the new normal. ...
The Corona epidemic has profoundly affected social and business life worldwide. Even though the process of normalization has begun, we are going through a unique period, the effects of which ...
Email marketing is a low cost and effective marketing strategy to reach the right audience with engaging messages. Shooting the target at the right time with the best content is ...
In last years, we heard a lot about chatbots in the marketing world. The increasing popularity of instant messaging platforms created opportunities for engagement via conversational experiences. Many brands made ...
(Pınar Bilican, SmartMessage Customer Success Manager) Email is one of the most effective communication channels for your sales & marketing activities. It is a powerful way of engaging with your target ...
(Serhat Beyazkaya, SmartMessage Product Marketing Manager) Back in the first years of this millennium, Blackberry introduced mobile phone users with the experience of push notification. The advance of technology also positively ...
(Pınar Bilican, SmartMessage Customer Success Manager) With this blog post, we will be answering the frequently asked questions about omnichannel marketing. Why did the omnichannel expression that you have come across ...
More and more companies embrace chatbots to increase engagement with their audiences in the last few years. Especially for some industries including banking, insurance, and retail chatbots started to function ...
(Serhat Beyazkaya, SmartMessage Product Marketing Manager) Every day countless emails arrive at our inboxes. Lucky ones that grab our attention via attractive subjects go for the second round. The competition is ...
(Serhat Beyazkaya, SmartMessage Product Marketing Manager) One effective way of engaging with your new subscribers is implementing a lifecycle email strategy. This strategy includes many important stages such as "Welcome" and ...