The digital age reshaped the way we reached our target audiences. More importantly, the way they reached us. Now, especially the consumers have almost the full control of communication context ...
(Serhat Beyazkaya, SmartMessage Product Marketing Manager) What is an e-mail for if your subscribers do not open and read them? Brands still try to solve this issue in the modern marketing ...
Change is an inevitable phase for brands like other formations. They need to stay fresh and shout out their uniqueness to survive in a fiercely competitive business world. Once implemented ...
(Serhat Beyazkaya, SmartMessage Product Marketing Manager) The hard bounce is the most common reason of delivery fails email marketers face every day. It is the situation where the email cannot be delivered ...
If you are trying to deliver a consistent message to a vast audience from many different prospects, reaching maximum effectiveness across your channels may not be as easy as it ...