While the pandemic affected the relationships of brands with consumers, it also led to the temporary or indefinite disappearance of some contact points. Today's customer profile, which is highly adaptable ...
What is Machine Learning? Machine learning refers to a set of complex computer algorithms that build a model for future prediction of certain outputs without the need to include explicit ...
Every year we share insights, tips, and tricks for better engagement with audiences via our website, and 2020 was no different. Even though, as humans, we struggled with the pandemic ...
Due to the Covid-19 pandemic, Banks had to transform their customer approach as branches have been or are still closed down. We saw a necessity to be able to serve ...
In the ideal e-marketing world, your member lists should consist of people who are actively interacting with the content you send and who want to receive messages from your brand. ...
The pandemic, which still has its effects all over the world, has led to changes that affect customer behaviors while highlighting the importance of digital transformation in reaching wider audiences. ...
As we mentioned in the previous post, the source of an e-mail is one of the important criteria that ISPs look at in the first place. The two elements determining ...
Until the email from the sender reaches the end user, it is faced with many filters that affect deliverability and entering the inbox. Anti-spam gateway filters: These are physical ...
The corona epidemic, which is still having a serious impact all over the world, caused an increase in the density of digital communication, especially in the business arena. The same ...
While email deliverability looks like a simple concept that every marketer works hard for, it is actually a surprisingly difficult word to define. This concept, which can be confusing from ...
