2019 was a year where we experienced technology's growing impact on marketing again. Especially on the predictive analysis and automation sides, marketers started to get more advantage of advances in ...
A critical part of making business, the customer experience is mostly limited to sales support and customer complain management activities. The truth is super-connected consumers of today want to go ...
If you are trying to deliver a consistent message to a vast audience from many different prospects, reaching maximum effectiveness across your channels may not be as easy as it ...
Change is an inevitable phase for brands like other formations. They need to stay fresh and shout out their uniqueness to survive in a fiercely competitive business world. Once implemented ...