As the COVID-19 Corona pandemic changed everything in social and business lives, brands needed to reconsider customer experience dynamics and marketing strategies to stay competitive in the new normal. ...
The Corona epidemic has profoundly affected social and business life worldwide. Even though the process of normalization has begun, we are going through a unique period, the effects of which ...
The Corona COVID-19 epidemic, which has become widespread all over the world, has deeply affected the business world. Especially highlighting the importance of digital transformation, the disease showed that digital ...
Coronavirus has drastically changed the way we perceive our lives, communicate, and work. While we focus on basic needs for survival, we also try to continue with our businesses, transforming ...
One of the most valuable resources today is data. The success level of companies is directly affected by the quality of data collection, processing, and storage activities. Commercial gains are ...
Marketing automation is becoming more popular among marketers of today. With a heavy weight of many different tasks on their shoulders, marketing people see automation as a skillful assistant in ...
With technology's fast advance, consumer profile changed drastically. Mobile and empowered via digital revolution, new audiences demand more than products and services. It is no wonder why creating the best ...
2019 was a year where we experienced technology's growing impact on marketing again. Especially on the predictive analysis and automation sides, marketers started to get more advantage of advances in ...
A critical part of making business, the customer experience is mostly limited to sales support and customer complain management activities. The truth is super-connected consumers of today want to go ...
If you are trying to deliver a consistent message to a vast audience from many different prospects, reaching maximum effectiveness across your channels may not be as easy as it ...