Read rates are perhaps the most important measure of success in the world of email marketing. However, if the messages you send do not reach your members, you will not ...
While moving from print media to digital information sources, e-bulletin publications attract great attention with their environmentally friendly structure. E-bulletins, which can be easily accessed at any time via mobile ...
Metrics are of great importance to scale success in business life. This is also true for digital marketing and one of its important topics, e-mail marketing. It is among the ...
What is Machine Learning? Machine learning refers to a set of complex computer algorithms that build a model for future prediction of certain outputs without the need to include explicit ...

The Essential Email Deliverability Guide Part 4 – The Quality of Lists and The Importance of Spam Complaints
In the ideal e-marketing world, your member lists should consist of people who are actively interacting with the content you send and who want to receive messages from your brand. ...
As we mentioned in the previous post, the source of an e-mail is one of the important criteria that ISPs look at in the first place. The two elements determining ...
Until the email from the sender reaches the end user, it is faced with many filters that affect deliverability and entering the inbox. Anti-spam gateway filters: These are physical ...
While email deliverability looks like a simple concept that every marketer works hard for, it is actually a surprisingly difficult word to define. This concept, which can be confusing from ...