As the COVID-19 Corona pandemic changed everything in social and business lives, brands needed to reconsider customer experience dynamics and marketing strategies to stay competitive in the new normal. ...
The Corona epidemic has profoundly affected social and business life worldwide. Even though the process of normalization has begun, we are going through a unique period, the effects of which ...
The Corona COVID-19 epidemic, which has become widespread all over the world, has deeply affected the business world. Especially highlighting the importance of digital transformation, the disease showed that digital ...
Coronavirus has drastically changed the way we perceive our lives, communicate, and work. While we focus on basic needs for survival, we also try to continue with our businesses, transforming ...
2019 was a year where we experienced technology's growing impact on marketing again. Especially on the predictive analysis and automation sides, marketers started to get more advantage of advances in ...
Email marketing is a low cost and effective marketing strategy to reach the right audience with engaging messages. Shooting the target at the right time with the best content is ...
(Pınar Bilican, SmartMessage Customer Success Manager)Email is one of the most effective communication channels for your sales & marketing activities. It is a powerful way of engaging with your target ...
(Serhat Beyazkaya, SmartMessage Product Marketing Manager) One of the pillars of email marketing success is the trustability. Once your subscribers forget your domain name or suspect your sender information, they may ...
(Serhat Beyazkaya, SmartMessage Product Marketing Manager) Every day countless emails arrive at our inboxes. Lucky ones that grab our attention via attractive subjects go for the second round. The competition is ...
One effective way of engaging with your new subscribers is implementing a lifecycle email strategy. This strategy includes many important stages such as "Welcome" and "Goodbye" messages in case of ...