Coronavirus has drastically changed the way we perceive our lives, communicate, and work. While we focus on basic needs for survival, we also try to continue with our businesses, transforming ...
2019 was a year where we experienced technology's growing impact on marketing again. Especially on the predictive analysis and automation sides, marketers started to get more advantage of advances in ...
Email marketing is a low cost and effective marketing strategy to reach the right audience with engaging messages. Shooting the target at the right time with the best content is ...
(Pınar Bilican, SmartMessage Customer Success Manager)Email is one of the most effective communication channels for your sales & marketing activities. It is a powerful way of engaging with your target ...
(Serhat Beyazkaya, SmartMessage Product Marketing Manager) One of the pillars of email marketing success is the trustability. Once your subscribers forget your domain name or suspect your sender information, they may ...
(Serhat Beyazkaya, SmartMessage Product Marketing Manager) Every day countless emails arrive at our inboxes. Lucky ones that grab our attention via attractive subjects go for the second round. The competition is ...
One effective way of engaging with your new subscribers is implementing a lifecycle email strategy. This strategy includes many important stages such as "Welcome" and "Goodbye" messages in case of ...
The hard bounce is the most common reason of delivery fails email marketers face every day. It is the situation where the email cannot be delivered permanently due to several ...
First things first, you need to have a contact or subscriber list to start the email marketing. Compared to other marketing activities, email marketing makes a difference in reaching users ...
What is an e-mail for if your subscribers do not open and read them? Brands still try to solve this issue in the modern marketing world. You may be working ...