Valentine's Day is a special occasion for expressing love and affection and digital channels empower marketers to run their campaigns more efficiently regarding this important date. We will be sharing ...
Marketers need to understand their audiences better to succeed in modern business life. The competition is fierce sources are limited. What is more - increasing expectations on the customer experience ...
While the pandemic affected the relationships of brands with consumers, it also led to the temporary or indefinite disappearance of some contact points. Today's customer profile, which is highly adaptable ...
E-mail is among the most effectively used digital channels in the business world. Especially considering the value it creates in return for investment, it remains among the indispensables of marketers. ...
“Omnichannel” and “multichannel” are types of marketing. “Multichannel marketing”; means multi-channel marketing. It aims to communicate with customers in multiple ways, not just one way. "Omnichannel marketing" means; means holistic ...
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