Date: July the 23rd Thursday, 11:00-11:45 AM (GMT+3)
Presenters: Kerim Alain Bertrand, SVP Global Sales and Marketing
Murat Güner, Regional Account Manager (MEA)
Burcu Uslu, Regional Account Manager (Europe)
Understanding the needs of today’s consumers and providing unique solutions to increase their engagement and satisfaction is a compelling challenge for brands in many industries, insurance in particular.
A sector delivering services to millions looks up to new ways and strategies to analyze and answer rapidly to changing customer behavior, addressing the expectations of a digitally connected and often mobile customer profile.
In our webinar, we focused on how insurance companies could improve digital engagement with their audience and deliver seamless experiences with marketing technologies. We demonstrated why unifying customer data and building an efficient omnichannel strategy was so important to understand the audience and deliver hyper-personalized communication. We also highlighted the capabilities that marketing automation offers for increased customer engagement and reduced operational costs.
Fill in the form to watch the on-demand version of our insightful event. You will receive an email shortly containing the webinar recording link.
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